Tuesday, May 19, 2009
Monday, May 18, 2009
FUG FILE: OH HONEY NO, PERFORMANCES, POLTERWANG
This is not okay. Not even if Jennifer Hudson IS secretly knocked up, as is the tasty rumor making the rounds.
In fact, unless she is holding up her arms in surrender -- as if to say, "Yes, Officer, I am currently possessed by the spirit of an aggressive Polterwang that haunted Jennifer Beals' closet when she was in Flashdance, so please arrest me and take me somewhere that can exorcise the demon and return me to my usual adorable and packageless self" -- then I simply cannot look at this outfit with anything but the urge to beat my brains out with an old VHS tape." -POSTED BY HEATHER
Friday, May 15, 2009
Last year or so, I illustrated a tattoo for a friend/client in new york, who I have never met, anyway she facebooked me, and I got to see so many pictures of her with the tattoo I designed and it looks awesome, I am so excited!
Wednesday, May 13, 2009
1. I don’t have a lot of cash to spend on advertising, What are some budget friendly tips to get my store out there?
PR Couture says…
Look for opportunities to collaborate with like-minded designers. Go in on a table together at a craft fair and split the cost. Look for opportunities to do trade advertising on fashion blogs, swap a banner of your merch for one that promotes their blog or clothing line. Of course, keeping PR central to your promotional strategy will keep costs low. I would be very careful of doing any advertising and instead focus on print and online PR coverage.
First, it’s easy to get your store listed on numerous online shopping sites, city listings and events boards. Keep in mind, any store listing that appears online builds your store’s web profile and is a permanent, searchable link. This is way more valuable that print publication listings which are generally thrown away once the magazine is read.
Then, consider blogger reviews. By focusing in on influential blogs and readerships that match your store’s style and product assortment, it will be easy to get the right coverage ADLOVE.
Finally, develop a social network on facebook. Use your tagline everywhere and build ADLOVE fans. This expanded following could help you spread the word and in return you could offer exclusives, preview shopping experiences and discounts as a special thank you. These are all strategies we implement on social media campaigns for our fashion, beauty and home furnishings clients. It’s definitely time-consuming and requires a commitment. When you’re able to consider outside help, we’d would welcome you to our PR hive here at Buzzflikr! - Debra Stevenson, CEO Buzzflikr
Twitter the heck out of your store/ talent, but be smart about it. Follow some other brands like yours that use Twitter effectively and learn from them. -Kate Sullivan, President, Kick PR
Social media allows so many cost-effective alternatives to traditional advertising. A few options:
- Engage with bloggers – Twitter is a great place to start, but also try using your own blog. Add bloggers you admire to your links section, comment on their sites, show your support – the fashion blogosphere is generally responsive to this approach.
- Identify where conversations are already happening about your brand and industry (blogs, Twitter, forums, etc) – find a way to participate.
- Offer special promotions and use online shopping forums (among other outlets) to help get the word out.
- Subscribe to Independent Fashion Bloggers’ Little Birdie service. It’s a free weekly e-newsletter that includes loads of story opportunities submitted by bloggers. It’ll definitely help you narrow your focus when pitching and save you some time researching too.
- Jordana Bruner, PR Professional and Clutch-22 blogger
2. The website address ADLOVE.com is already taken, is up for bid in the $thousands, what is the next best web address you would suggest, that would be easiest for customers? Here are some, that i can get: adlove.us, adlove.info, adlove.us.com, should I put a number or the word “shop” behind?
PR Couture says…
I wouldn’t worry so much about what you call your domain, I think shopadlove or adloveonline are both fine. Instead focus on making that site reflective of your personal brand, and then keeping that consistent across your social media profiles. I do think that a .com is going to be stronger than a .us or a .info so see what you can get that you like with a .com. You could also just keep angeldamico.com and do angeldamico.com/shop for your online store.
How about shopadlove.com or adlovechicago.com -Kate Sullivan, President, Kick PR
This happens a lot. I think you’re on the right track with adding “shop” to the domain. Perhaps shopADLOVE.com or ADLOVEonline.com? Consumers tend to expect “.com” URLs, so I would stay away from the other options (.us, .info, etc). - Jordana Bruner, PR Professional and Clutch-22 blogger
3. For pricing i try to keep a mid range, so that people like me can afford my one of a kind clothing, Everyone tells me to increase my prices, but then i don’t think they will sell as well, what do you think?
PR Couture says…
I love that you are designing for someone with your same income and I appreciate the idea of unique, hand-printed clothing at an affordable cost. I would recommend committing to an affordable pricing structure for your basic items, but don’t be afraid to increase costs on special items or those that took you longer to create. Those people who really value your skill and the one-of-a-kind nature of your pieces will pay more. Perhaps you look at ways to mass produce your more popular designs so you can keep costs low, and then bump up pricing on those you still do by hand.
Knowing your customer is a fine art. Understanding their financial priorities, discretionary spending and the other places they shop will help you make this decision. Also strictly following the MSRP for your brands will keep your store competitive in the marketplace. Today, all your shoppers can compare pricing on the web so set your pricing unilaterally across the market without exception. - Debra Stevenson, CEO Buzzflikr
4. Does it help having facebook, myspace, flickr, etc. etc…. and what is twitter? any other free sign up sites you suggest?
PR Couture says…
You want to make sure that your strategy involves not only getting people to come to your store, but going to where your customers already are. Social shopping sites, Facebook fan pages, flickr are all extra tools in your PR toolkit. But know that in order for them to work, you have to commit the time per day to update and interact on them. Each social media tool is different and its easy to get overwhelmed. Start with one, get comfortable and then expand. For a few quick tips on Twitter, check out this recent PR Couture post: Fashion PR/Social Media: 5 TwitTips for a Successful TwitPitch as well as our recent interview with Marie Claire about their Twitter strategy.
Absolutely! You don’t need to have a profile on every site, but I’d recommend Twitter to start. It’s a central place to consume information that matters for your brand, not to mention a place for you to have real-time conversations with media, peers and others in your industry. Follow bloggers and other Etsy/indie designers to get a feel for how people are using it. Some great Twitter designers/e-tailers to watch are @choosespun, @wendybrandes and @moxsie. They participate regularly and show a ton of support to fashion bloggers and have in turn, gained visibility for their brands in an effective, respectful way.
Additionally, a Facebook business page would be a great place for you to share content (press, photos, updates, etc.) and build a fan base. At this point, I’m not sure you need to invest time/resources there, but it’d be good to keep it in the back of your mind for when you’re ready. - Jordana Bruner, PR Professional and Clutch-22 blogger
5. I am also thinking about making a new shop adlove.etsy.com, and separating my clothes from my artwork, do you think this is a good idea, since people already know angeldamico.com and angeldamico.etsy.com?
PR Couture says…
My recommendation is to focus on your personal brand and house everything together. You want people to seek out everything that you do in all forms, and there is no need to make it more complex to be able to access all your work in one place.
This is a great question and shows your understanding of complex brand development issues. Your longterm business goals really hold the key to making this decision. - Debra Stevenson, CEO Buzzflikr
Monday, May 11, 2009
1. Keenly aware of or knowledgeable about the latest trends or developments.
2. Very fashionable or stylish.
1. Wise economy in the management of money and other resources; frugality.
2. wisdom and caution with money
Wednesday, May 6, 2009
Monday, May 4, 2009
Ever wonder which movie star you are most like? Well, a team of researchers got together and analyzed the personalities of movie stars.
1. Which describes your perfect date?
a) Candlelight dinner for two
b) Amusement Park
c) Roller blading in the park
d) Rock Concert
e) Have dinner & see a movie
f) Dinner at home with a loved one
2. What is your favorite type of music?
a) Rock and Roll
c) Soft Rock
3. What is your favorite type of movie?
4. Which of the following jobs would you choose if you were given only these choices?
b) Sports Player
f) Business person
5. Which would you rather do if you had an hour to waste?
a) Work out
b) Make out
c) Watch TV
d) Listen to the radio
6. Of the following colors, which do you like best?
c) Sky blue
7. Which one of the following would you like to eat right now?
a) Ice cream
c ) Sushi
f) Lobster Tail
8. Which is your favorite holiday?
c) New Year's
d) Valentine's Day
f) Fourth of July
9 If you could go to any of the following places, which would it be?
c) Las Vegas
f) British Columbia
10. Of the following, who would you rather spend time with?
a) Someone who is smart
b) Someone with good looks
c) Someone who is a party animal
d) Someone who has fun all the time
e) Someone who is very emotional
f) Someone who is fun to be with
Now total up your points on each question:
1. a-4; b-2; c-5; d-1; e-3; f-6
2. a-2; b-1; c-4; d-5; e-3; f-6
3. a-2; b-1; c-3; d-4; e-5; f-6
4. a-4; b-5; c-3; d-2; e-1; f-6
5. a-5; b-4; c-2; d-1; e-3; f-6
6. a-1; b-5; c-3; d-2; e-4; f-6
7. a-3; b-2; c-1; d-4; e-5; f-6
8. a-1; b-3; c-2; d-4; e-5; f -6
9. a-4; b-5; c-1; d-4; e-3; f-6
10. a-5; b-2; c-1; d-3; e-4; f-6
(10-17 points) You are NAOMI CAMBELL:
You are wild and crazy and you know it.. You know how to have fun, but you may take it to extremes. You know what you are doing though, and are much in control of your own life. People don't always see things your way, but that doesn't mean that you should do away with your beliefs. Try to remember that your wild spirit can lead to hurting yourself and others.
(18-26 points) You are DORTHY DANDRIDGE:
You are fun, friendly, and popular! You are a real crowd pleaser. You have probably been out on the town your share of times, yet you come home with the values that your mother taught you. Marriage and children are very important to you, but only after you have fun. Don't let the people you please influence you to stray.
(27-34 points) You are BEYONCE:
You are cute, and everyone loves you. You are a best friend that no one takes the chance of losing. You never hurt feelings and seldom have your own feelings hurt. Life is a breeze. You are witty, and calm most of the time. Just keep clear of back stabbers, and you are worry-free.
(35-42 points) You are JADA PINKETT-SMITH:
You are a lover. Romance, flowers, and wine are all you need to enjoy yourself. You are serious about all commitments and are a family person. You call your Mom every Sunday, and never forget a Birthday.. Don't let your passion for romance get confused with the real thing.
(43-50 points) You are LENA HORNE:
You are smart, a real thinker. Every situation is approached with a plan. You are very healthy in mind and body. You don't take crap from anyone. You have only a couple of individuals that you consider 'real friends'. You teach strong family values. Keep your feet planted in them, but don't overlook a bad situation when it does happen.
(51-60 points) You are HALLE BERRY:
Everyone is in awe of you. You know what you want and how to get it. You have more friends than you know what to do with. Your word is your bond. Everyone knows when you say something it is money in the bank. You attract the opposite sex. Your intelligence overwhelms most. Your memory is the next thing to photographic. Everyone admires you because you are so considerate and lovable. You know how to enjoy life and treat people right.
Now put your Movie Star in the Comment Section and Share with Everyone!